Frequently Asked Questions

While at Adopt Me, David supported the integration of major Universal IPs, including "Sing 2" and "Minions," reaching over 50 million players in key regions. This strategic promotion played a crucial role in driving the movies' box office success, especially during periods when attracting families to cinemas was challenging.

By working with your team to understand your unique brand identity and target demographic, we facilitate authentic, strategic partnerships with top Roblox developers, ensuring your brand engages the right games and audiences at the perfect time to support your campaign. Each brand and potential game partner is different and there are several formats we can deploy, from mini-games to virtual billboard ads.

To ensure brand integrations add value to the Roblox community, we focus on creating authentic, engaging experiences that resonate with players. Our process involves thorough research into the game's environment and audience preferences, enabling us to design integrations that enhance gameplay rather than disrupt it. We prioritize the community's enjoyment and engagement, ensuring that our brand collaborations contribute positively to the overall Roblox experience, fostering a natural connection between your brand and the community.

Our focus is primarily on industries such as entertainment, children's media, technology, fashion, music, and toy retail, drawing from our team's extensive background in these sectors. This specialized expertise allows us to tailor our Roblox integration strategies to brands within these industries, creating campaigns that resonate deeply with their target demographics.

We partner with a diverse array of top Roblox content creators, each with their unique style and audience reach. Depending on your brand, the game genre, and campaign objectives, we strategically select a mix of small, medium, and large creators. This tailored approach ensures we maximize your budget and achieve extensive reach within the target regions of your campaign, effectively connecting your brand with the most relevant segments of the Roblox community.

To measure the success and ROI of Roblox campaigns for brand awareness, we focus on key metrics: engagement rates, interaction with branded content, and conversion rates indicating brand awareness uplift. This targeted analysis helps us understand the impact of our strategies on reaching new demographics within Roblox, ensuring that brands effectively connect with their intended audience.